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Associate, Paid Social MediaLocation Los Angeles, California, United States Job ID 169635BR Apply Now
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Associate, Social Discovery is a member of the Ignite Social team (aka Launchpad) within Turner Ad Sales, and will implement, plan, and measure paid social media campaigns for sponsored content across all Turner networks. The perfect candidate has both experience running paid social media campaigns and client-facing experience.
- Plan social media campaigns across Turner networks, utilizing responsible media mix, audience insights tools, and historical performance knowledge.
- Manage campaigns on social platforms including Facebook, Instagram, YouTube, Twitter, etc., working within the native tools on each platform to execute and optimize.
- Develop deep-dive analyses of social audiences leveraging multiple tools to uncover relevant insights for social campaigns.
- Analyze campaign performance; could include reporting as often as daily, weekly, bi-weekly, or monthly, to ensure reporting ladders back to strategy and business objectives.
- Participate in discussions on tracking, tagging, and targeting related to social media.
- Create, find, and leverage custom audiences across 1st party DMP and 3rd party lists.
- Keep campaign team well-informed of performance and tracking against KPIs.
- A minimum of 2 years working experience.
- A minimum of 2 years in social planning, execution, and strategy.
- Bachelor's Degree or higher.
Turner Broadcasting System, Inc. and its subsidiaries are Equal Opportunity Employers and E-Verify users. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status.
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